World of Warcraft Getting More Expensive in One Region

World of Warcraft Price Hikes for Australian and New Zealand Players

Effective February 7th, Blizzard Entertainment will implement price increases for all World of Warcraft in-game transactions in Australia and New Zealand. This adjustment, attributed to global and regional market fluctuations, affects various services, including subscriptions and in-game purchases.

Players with active recurring subscriptions as of February 6th will retain their current rates for a grace period of up to six months. This isn't the first time WoW has adjusted pricing; however, the US market has remained consistent at $14.99/month since 2004.

The price increases will see the monthly subscription rise from AUD $19.95 to AUD $23.95 and from NZD $23.99 to NZD $26.99. Annual subscriptions will cap at AUD $249.00 and NZD $280.68 respectively. The WoW Token will increase to AUD $32.00 and NZD $36.00. Other services, including character changes, transfers, and in-game purchases will also see price increases. A detailed breakdown is provided below:

New World of Warcraft Service Prices (Australia & New Zealand - Effective February 7th)

While the current USD to AUD exchange rate might suggest parity with US subscription prices, the fluctuating exchange rates have prompted mixed reactions from the player base. Blizzard assures players that this decision wasn't taken lightly and acknowledges the potential impact. The long-term effects of these price adjustments remain to be seen.