Collector Spends Nearly $88,000 on a Cheetos Pokémon Snack

In an extraordinary blend of culinary and collectible culture, a unique Cheetos chip resembling the iconic Pokémon character Charizard was auctioned off for an astonishing $87,840. This remarkable sale captured the attention of both Pokémon enthusiasts and collectors of unusual items. The chip, part of the Flamin' Hot variety known for its intense spiciness and vibrant color, bore a striking resemblance to Charizard, particularly through its fiery tail, which added to its allure.

Image: goldin.co

The winning bidder received more than just the chip; they were also treated to a specially designed Pokémon card and a custom storage container to preserve their unique acquisition.

Image: pngmart.com

According to Goldin Auctions, the chip was initially discovered and carefully preserved by 1st Goal Collectibles between 2018 and 2022. It gained widespread attention and became a viral sensation across social media platforms in late 2024.

Before the auction, the chip was prominently featured on collector platforms such as Arena Club and 1st Goal Collectibles, sparking discussions about the wisdom of such high-value purchases. Some debated whether these extravagant buys are savvy investments or indicators of an overheated Pokémon collectibles market. Regardless of opinions, this sale highlights the increasing fascination with rare finds and their potential value within niche communities.